Archive for October, 2008

Aweber Subscriber Activity Analysis

Aweber, the Autoresponder people, have recently introduced a facility whereby you can break down your subscribers into groups based on their activity.   This is very useful as you can now communicate with each group differently. The first two important groups are your Non-Responsive Subscribers and your Message Openers.

Non-Responsive Subscribers

Non-responsive subscribers receive your emails, but don’t convert, don’t click on links or even open the messages.

These subscribers may have once been responsive, but over time lost interest in your emails. Or they may be overwhelmed with too many other messages to make time for your emails.

Message Openers

These are the subscribers who open your emails, but don’t click on links or convert.

So you’re getting them to open your email (or at least preview it), but nothing further. They’re not quite engaged by your email content.
To learn more about this jump over to the Aweber Blog

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admin on October 18th 2008 in Internet Marketing Tips

What Should You Expect From Your Mentoring Group?

Having previously written a series of articles on Internet Marketing I thought that it would be helpful to describe what you should expect from the mentoring group you are thinking of joining.

Well, where do I start? Perhaps the best thing to do would be to describe what our mentoring group offers.

Our group is simply the best I have seen, and I’ve looked at a lot. Perhaps I’m biased!! We pride ourselves in our honest, down to earth, no hype approach. Prospects join us because of that. There is so much hype, exaggeration and downright dishonestly out there that many people don’t know where to turn. Do not be mislaid by the hype you read. Nothing is 100% automated. If it was, every Tom, Dick and Harry would be Internet millionaires. Effort is required to achieve success.

Remember 95% of Internet business opportunities fail. The major factor in that failure is lack of proper support. The secret is learning from those who have “been there, done that”. We offer a very successful marketing scheme. For real success you have to learn how to market yourself. Many so-called mentors cut you loose once you join their team and you never learn what real marketing is all about. People flounder and sink. We will not allow that to happen. We pride in our prompt availability to offer advice by e-mail and telephone. You will not be disappointed with the integrity, effectiveness and successfulness of our group.

We emphasis personal branding. If you want to make serious money on the Internet then you must pay close attention to branding. You will be provided with a personal Landing (Capture) Page built with information you provide, a Who Is page again built from information you provide, and a page detailing what is on offer. The Landing Pages we use are tested for effectiveness and changes from time to time so that something fresh is offered. You will be encouraged to learn how to construct websites, if you do not already have that skill. We want you to become a successful online marketer. So many other so-called mentors simply plug you into an “automated” marketing program over which you have no control and which has the main aim of promoting the person or persons who set up the program. And, you will be asked to pay for the privilege of advertising them!!! Not the way to go!

Another emphasis is education. There is a lot to learn!  We have weekly conference training calls, which are recorded and placed in your back office should you miss one, Webinars, a training manual, and easy to follow advice from those who have “been there done that”. Basic training includes how to do Traffic Exchanges, Classified Ads, Newspaper and magazine articles, Ezine and forum posting. Advanced training includes how to do Pay per Click, Blogging. Article Marketing, Press Releases, and Search Engine Optimization. The advice offered has been finely honed by bitter experience and saves an awful lot of blood, sweat and tears!! When you have mastered our marketing techniques, the sky is your limit.

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5 Steps To Success When Setting Up Your Online Business

Every day people all over the world are searching the Internet for a home business opportunity. There are lots of reasons why people want to earn money at home. The two main reasons probably are that, firstly, they are unhappy in their job and, secondly, they want to earn more money. However, the thing most of these people fail to understand is that more than 95% of home business opportunities will fail.

The vast majority of people looking for these opportunities have no business experience at all and very little knowledge of the Internet and how things work. Unless they have access to clear guidance and instruction when setting up their business they are doomed to fail. Success is possible, but to achieve it there are certain rules which should be followed.

Here are 5 simple suggestions that will help you be truly successful in a year or less.

(1) Get a mentor. This is absolutely essential. If you want to be successful you will need clear guidance. If possible partner with someone who has been working the business for years, or join a mentoring group with a successful track record, or at least make sure there is a friendly, supportive, and knowledgeable person in your upline who is willing to help you.

(2) Find a system. Your mentor should have a system in place so he or she can teach you how to use it. There is absolutely no sense in wasting time and money learning through trial and error. You will be way ahead of everyone else if you can put a simple 1 2 3 step plan into action.

(3) Market something that is in demand by those who not only want it, but can afford to pay for it. The law demands that every business opportunity has a real product or service to market. Make sure your opportunity not only has this, but also that the product is in demand.

(4) Have an affordable and effective way to advertise to your prospects. Nobody is going to beat a path to your door unless you advertise effectively. You must get your message in front of your prospects over and over again using both online and off line advertising.

(5) Stay committed for a year. If you cannot stay focused on your project for at least 12 months, it is unlikely that you will succeed. Staying committed need not be difficult. Set realistic, attainable goals for one week, one month, three months, and six months into your project. Plan your work. Then work your plan with help from your mentor.

Failure will be inevitable if these simple steps are not taken.

Don’t let that happen. Be one of the successful 5%.

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The Truth About The Online Marketing Business Many Internet Marketers Would Prefer You Never Found Out About

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admin on October 10th 2008 in Internet Marketing Tips